When accessing the website of a company, institution or store, have you ever come across a customer service button, usually in the bottom corner? Even with a photo of someone, that is usually the shortcut that takes you to live the future and talk to an intelligent robot. A little different from what is presented in Hollywood films, Artificial Intelligence is already part of our routine and is available to thousands of companies.
Do you have any doubts? Think of the Google Assistant (Ok Google), Siri, Alexa and many other voice command-activated devices that surround us and perform natural language processing to understand what we ask for.
But why invest in this technology? What are these bots capable of doing to optimize service? Is machine learning a real thing? If these questions arose for you, we have the answers and also 5 types of Chatbot, in addition to the services and functions that can be performed by these intelligent systems.
Continue reading this post and find out everything that awaits you in an increasingly efficient world with the use of this technology. Check out!
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Are you in doubt whether your company needs a Chatbot?
5 different types of chatbots!
Are you in doubt whether your company needs a Chatbot?
When is the right time to invest in a Chatbot for your institutional website? If you've already started asking yourself this question, you've probably already reached this stage. To clarify this decision, it is important to understand what functions can be performed by bots and how this implementation will be useful.
One of the main benefits is optimizing team and customer time, enabling faster and more direct contacts. But calm down! This is not synonymous with impersonality. An interesting feature of chatbots is their ability to adapt to the medium and audience. The main developer is the human being, so you can adjust all the points so that the conversation can flow in a similar way to customer service previously done by employees.
It is even possible to define the persona, tone of voice and approach to be used, all linked to messaging applications and social networks. Did you see how this process can add even more value to your service?
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5 different types of chatbots!
The technology used in systems such as the IBM Watson assistant chatbot
A hubspot chatbot can create countless possibilities for providing practical and complete service, optimizing the company's time and being efficient for the customer, who does not need to wait for human assistance. Being a two-way street, bots are versatile and easily applicable.
Below, check out 5 common types of activities performed by these intelligent systems and learn how to create a chatbot that meets your needs!
1- Informative chatbot
One of the most classic features is the provision of information. Even so, it is worth highlighting the relevance and efficiency of this system. All other bot functions and even virtual assistants were created with the aim of being useful to the user. Thus, the chatbot sends relevant messages and information.
2- Enrollment chatbot
Being a great ally of educational institutions, bots are capable of collecting data for registration in events, experimental classes and even enrollment in higher education courses. With this function, the company's routine is made easier, after all, all data is automatically directed to the system, eliminating the need to open paperwork and face-to-face consultations that could take hours.
Furthermore, documents can be sent using the chatbot itself, making the company more practical.
3- Question chatbot
Chatbot and artificial intelligence are almost synonymous. With the correct optimizations and bots built through Machine Learning, it is possible to create systems capable of creating their own lines of reasoning, serving as information for users who seek it with the aim of clarifying doubts about some issue. subject.
It is one of the most common types to be found. In addition to being efficient in serving the user, it is also capable of storing data so that, in subsequent services, there are more variations and responses to be explored, this is because, with each service, the bot uses the information and contact as a everything to update and optimize the system itself.
4- Chatbot to capture leads
In addition to providing very useful services, bots can also be an effective way of capturing data to convert users into leads. And this can occur with the suggestion of materials or even, initially, requesting some data to continue the service.
Being fast and efficient, this tool means that an opportunity is not missed. For example: if the user is looking for information about the Medicine course, after clarifying doubts or even during the service, the bot can suggest that the student discover more about the course by downloading an ebook. Simple, right? In this way, the bot collects a set of data, such as email, phone numbers, user name, etc., according to what machine learning is programmed to do.
5- Chatbot for applying surveys
With its advanced system, bots can carry out satisfaction surveys, collect data and even apply tests. Incredible, isn't it? Its data intelligence and high recording capacity make it possible to create paths for collecting multiple-choice answers or even essay questions.
Several educational institutions already invest in this type of element to facilitate the application of selection processes. Especially with the increase and need for remote contact, this proved to be an excellent option. In addition to the convenience for the student, it also provides greater ease in collecting and analyzing data and correcting assessments and research.
Chatbot is an inevitable and promising future
Did you see the variety of features that can be achieved by implementing an efficient Bot? Now, think: what need on your website would be met with this technology? These are just 5 examples, but with the Artificial Intelligence of these types of systems, there are an infinite number of possibilities and optimizations that can be applied.
If this content interests you, here we have a content tip that will add even more value to your search. Check out the post now “How to make a chatbot intelligent? The x best tips”.
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