Do you know how to attract students intelligently?

No wonder we are the biggest Hubspot partner in the world. Applying the best inbound marketing strategies for educational institutions, we generate surprising results for our clients.

By centralizing all inbound marketing and inbound sales processes on the Hubspot platform, we have the ability to analyze the results of each communication and relationship action with your students, optimizing each strategy so that the results are the best possible.

But we don't stop there, of course! To optimize all your inbound marketing strategies, we monitor social networks and also the behavior of online users, through Google Analytics.

Here at MKT4EDU, inbound marketing and technology come together to offer the best results for your educational institution!

What to expect from your educational institution's strategic planning

  • 01. Higher volume of leads

    Inbound marketing strategies for educational institutions bring three times more qualified leads than traditional marketing actions, increasing the effectiveness of your enrollment and enrollment campaigns.

  • 02. More and better conversions

    The conversion rate of a website that participates in an inbound marketing strategy can be six times higher than the conversion rate of those who do not invest in inbound marketing for educational institutions.

  • 03. Greater engagement on social media

    With inbound marketing, you generate buzz for your brand and achieve greater engagement and visibility on social networks such as Facebook, Instagram, Twitter, LinkedIn, Snapchat, among others.

  • 04. Greater efficiency in the sales funnel

    Well-informed students receive contact from your sales team much more willingly. This translates into a more efficient sales funnel, with no loss of leads along the purchase journey.

  • 05. Lower cost per lead generated

    An inbound marketing strategy aligned with your educational institution’s goals reduces the cost of lead generation by up to 80%, making the return on investment of your digital marketing much more attractive.

  • 06. Lower marketing budget

    With inbound marketing for educational institutions, you create a student recruitment process that lasts all year, saving up to 60% of your educational marketing budget.

  • 07. Higher return on investment

    When the costs of capturing leads and converting students decrease, your educational institution has greater profitability with each new enrollment stage, increasing the profitability of the business.

  • 08. Greater student loyalty

    Inbound marketing tracks the entire lifetime value of its students, contributing to increased engagement and brand loyalty. When everyone is satisfied, the results are even greater!

Doing inbound marketing is about keeping students connected to your educational institution long before enrollment, with a website full of relevant content and optimized for search engines.

Using internet attraction strategies, such as content marketing and SEO, we captured the interest of students and started a relationship based on a lot of valuable information and marketing automation.

Nourished with the knowledge you share, students feel more secure and confident when deciding on an educational institution: yours.

Learn all about Inbound Marketing!

Inbound Marketing is more students in the classroom, all year round

With Hubspot, your inbound marketing will take off!

No wonder we are the biggest Hubspot partner in the world. Applying the best inbound marketing strategies for educational institutions, we generate surprising results for our clients.

By centralizing all inbound marketing and inbound sales processes on the Hubspot platform, we have the ability to analyze the results of each communication and relationship action with your students, optimizing each strategy so that the results are the best possible.

But we don't stop there, of course! To optimize all your inbound marketing strategies, we monitor social networks and also the behavior of online users, through Google Analytics.

Here at MKT4EDU, inbound marketing and technology come together to offer the best results for your educational institution!