Social Media

Social networks have become the great megaphone of the internet.
Anyone who wants to be seen, remembered and mentioned must maintain active communication with students, generating value, entertainment and information.

And how has your educational institution been conducting this relationship of social networks in Education?

A good social networking strategy for educational institutions takes into account the profile of the students, the characteristics of each network and, of course, its objectives.

This means that it is not enough to just publish content, it is necessary to share the right knowledge.

Like your brand
Are you interacting with students?

Social media requires technology, interaction and data analysis!

58% of the Brazilian population uses social media, spending about 3h45 a day on these platforms. Among the most used, we have YouTube, Facebook, Instagram, Twitter and LinkedIn.

And who is on these platforms? Exactly your audience: 12 to 24 year olds and 25 to 49 year olds are the predominant audience on social networks. This means that by working on social media marketing strategies, you are capturing the attention of those who might become a new student.

But the purpose of social media is not to sell, right? What you have to do is make them sources of traffic to your website, which is where 99% of enrollments happen.

That is why more than having a page on social networks, your educational institution needs an integrated strategy that considers all points of contact with students to work with social networks in Education.

Social media means more students and more engagement for your educational institution