Through a series of technological resources, Artificial Intelligence is able to identify patterns and determine the best strategies for your Educational Institution to invest in leads that have the greatest potential to become students.
Mkt4edu uses several AI tools, including IBM Cloud's Watson, Google Cloud, Aito, Chatlayer and Jumper. These technologies are capable of learning from their own work and becoming more accurate day by day, as well as being able to identify patterns and make correlations in seconds (which a human being could take days to do).
By investing in this technological resource and in a marketing strategy that uses this intelligence in its favor, the Educational Institution is directing its time and resources to a measure that has a successful track record.
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