Educational marketing metrics: Which ones should you track?
Every student recruitment campaign looks good as long as the leads keep coming in. The problem...
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Every student recruitment campaign looks good as long as the leads keep coming in. The problem...
Choosing a course is no longer a decision made at the admissions office counter. Prospective...
Most institutions still organize their business operations into two divisions that barely...
By now, you should know that investing in strategic marketing can be a great way to make your...
The sales funnel organizes the prospect's (or customer's) journey into stages, so that marketing...
Before every soccer match, the team meets to define the activities, the team that will take the...
What would you define as essential to get from the consideration process to the finalization of a...
The future of SEO is to see it as a philosophy of brand discovery, not a package of "tricks". The...
SEO is first and foremost a concept and needs to be prioritized strategically and intelligently. If...
The world changes all the time and technology is no different! Here at Mkt4Edu, technology is in our DNA, we work with several different software to make the entire automation and artificial intelligence process work more efficiently and achieve more results.
Here, new software is tested all the time. Modern tools and new functionalities are tested all the time, there have been more than 200 tests so that you can have the best result in your institution.
Increase your lead capture
Improve your customer retention
Reduce your funding costs


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