Mkt4Edu Blog | Guillermo Tângari

A floating search bar over an artificial intelligence chip illustrating the Google AI Max ecosystem.

Google AI Max: What It Is and How It Affects Your Campaigns

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Guillermo Tângari

Jul 23, 2026 9:25:53 AM

Few changes to Google Ads have had as big an impact on advertisers’ routines as the current...

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What is the llms.txt file, and what is it used for?

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Guillermo Tângari

Jul 22, 2026 8:55:31 AM

If you work in digital marketing or SEO, you’ve probably seen someone recommend creating an...

An AI robot acting as an SDR agent integrated with the CRM, automatically sending data to the sales dashboard.

SDR Agent Integrated with CRM: How to Connect and Use It

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Guillermo Tângari

Jul 21, 2026 9:29:23 AM

There’s no point in an AI agent prospecting and qualifying leads if that information doesn’t reach...

A ChatGPT robot sending spiral-shaped speech bubbles to a pink digital screen. Focus on ChatGPT Ads.

ChatGPT Ads: How They Work and How to Advertise

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Guillermo Tângari

Jul 20, 2026 10:33:32 AM

For years, ChatGPT was ad-free: OpenAI’s revenue came from subscriptions and corporate contracts,...

Pink 3D illustration of a web browser with a "no entry" icon and a hand, representing zero-click search on Google.

What is zero-click search, and why is it growing?

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Guillermo Tângari

Jul 17, 2026 9:03:57 AM

Every time someone performs a Google search, there’s a real chance they won’t click on any of the...

3D illustration of contact channels and a funnel to help you choose the best AI-powered SDR software.

Best AI-Powered SDR Tools: How to Choose

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Guillermo Tângari

Jul 16, 2026 9:35:52 AM

Choosing among sales automation options has become a decision made toward the end of the sales...

A pink megaphone sending clicks and coins into a conversion funnel, representing the flow of paid traffic.

Paid traffic: what it is, how it works, and how to invest

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Guillermo Tângari

Jul 15, 2026 11:02:31 AM

For years, paid traffic has been the fastest way to get a brand in front of the right audience, but...

Web page icon featuring a calculator and a pink magnet drawing users toward a growth chart for product-led SEO.

What is product-led SEO, and how does it work in practice?

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Guillermo Tângari

Jul 14, 2026 10:03:46 AM

Every educational institution or company that invests in digital marketing has heard the same...

3D Instagram, chat, and connection icons pointing toward a card with a star on a pink background. Illustration by Meta One.

Meta One: What It Is and How Much the Paid Plans Cost

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Guillermo Tângari

Jul 13, 2026 11:39:46 AM

Meta One emerged from an initiative that had been taking shape throughout 2026, aimed at...

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Recent

Google AI Max: What It Is and How It Affects Your Campaigns

What is the llms.txt file, and what is it used for?

SDR Agent Integrated with CRM: How to Connect and Use It

ChatGPT Ads: How They Work and How to Advertise

What is zero-click search, and why is it growing?

Best AI-Powered SDR Tools: How to Choose

Paid traffic: what it is, how it works, and how to invest

What is product-led SEO, and how does it work in practice?

Meta One: What It Is and How Much the Paid Plans Cost

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