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Mkt4Edu: HubSpot Diamond Agency's First in Brazil

Gustavo Goncalves
Gustavo Goncalves

Published in: Oct 15, 2018

Updated on: Oct 8, 2026

HubSpot Diamond Agency: What Does It Mean in Brazil?
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Among HubSpot’s hundreds of partner agencies, only 1% have the privilege of calling themselves Diamond partners. And as of now, Mkt4Edu is part of this select group of inbound marketers!

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What does it mean to be a HubSpot Diamond Partner?

It means we’ve exceeded expectations in delivering results through inbound marketing—generating more leads, reducing educational marketing costs, and offering a return on investment (ROI) far beyond what traditional marketing can provide to an educational institution.

Our expertise in the education market gives us in-depth knowledge of the best strategies for attracting, converting, and retaining students, transforming our experience into real results for our clients.

Standing out among HubSpot’s more than 3,000 partner agencies is no easy task. We had to demonstrate results on four fronts:

  • Inbound marketing performance;
  • Inbound sales performance;
  • Monthly recurring revenue;
  • Customer retention.

Growth, Inbound & Performance

Earning the title of HubSpot Diamond Certified Agency Partner in just a year and a half is the result of the growth hacking mindset our team shares.

For our team, every institution is unique and deserves customized strategies aligned with local realities and strategic objectives. With this in mind, we immerse ourselves in each client’s day-to-day operations, assist in implementing inbound marketing and inbound sales strategies, and facilitate the integration between the technologies used by each higher education institution and HubSpot.

This experience allows us to identify areas for improvement at each educational institution and thus boost student recruitment performance, generating extraordinary results.

Our Journey So Far

Ever since we began our journey in inbound marketing—bringing to the education market a methodology that enables scaling educational marketing efforts and reducing lead generation costs—we have not stopped growing. This is because we’ve assembled a team passionate about education and about delivering results for this market segment, which is so important to Brazil.

 

Furthermore, we base our strategic decisions on data analysis, using the latest technologies to better understand student behavior and, as a result, develop inbound marketing strategies aligned with the profile of each higher education institution’s audience.

We also seek specialized knowledge to offer services of the highest quality, training our team in the fundamental processes of inbound marketing: content marketing, marketing and sales automation, conversion funnels, and more.

Want to boost your enrollment with inbound marketing? Count on Brazil’sfirst and only HubSpot Diamond Certified Agency Partner . Count on Mkt4Edu!

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Technologies we use

The world changes all the time and technology is no different! Here at Mkt4Edu, technology is in our DNA, we work with many different softwares to make the whole process of automation and artificial intelligence work more efficiently and achieve more results.

Here, new softwares are tested all the time. Modern tools and new functionalities are tested all the time, there were already more than 200 tests so you can have the best result in your institution.


From customer acquisition to retention: Mkt4edu can make the difference in your marketing operation.

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Increase your leads’ capture

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Improve your customers’ retention

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Save conversion costs