When we talk about marketing automation we are building a system to manage the communications of your educational institution to thousands and even millions of potential students.
Automation is a critical part of inbound marketing as it enables you to communicate individually with a virtually infinite number of potential students while dramatically reducing the operating costs to do so.
Through agile and efficient communication, it is possible to deliver the right message, to the right person and, critically, at just the right time. How? With the Hubspot platform!
In addition, automation allows you to track the results at the most granular level, proving the return on your investment and providing the data necessary for your marketing team to optimize the strategy.
With marketing automation, you can integrate the software you already use with other tools, such as Hubspot, SalesForce, Microsoft Dynamics and Talisma. That way your enrollment and marketing teams can act in sync to generate even more enrollments!
For marketing automation to generate the expected results, you must configure the software correctly according to your specific situation. That way you can take advantage of all the potential that this technology offers for your educational institution.
MKT4EDU has extensive experience with marketing automation in the educational field. In 2017 we won the Rookie of the Year Award, awarded by Hubspot to the company that generated the most results in Latin America.
We are also partners of the top marketing and enrollment software in the market, such as Hubspot, Sales Force, MailChimp, and WordPress. This ensures we can help you integrate different platforms that are right for you, generating even better results for your institution without increasing implementation costs!
Educational institutions throughout the Western Hemisphere already count on MKT4EDU's experience in attracting new students. We offer all the necessary support, from the generation of a lead to the closing of enrollment, and beyond.
Our team has the top digital marketing certificates issued by the largest companies in the world, such as Google and Hubspot. In addition, our network partners with the most utilized software platforms on the market, which is critical to improving results.
Get in contact now with an expert and understand what MKT4EDU can offer to your educational institution!