We provide services to customers of different sizes and types in the educational market, whether they are universities, schools or courses, in their most sorted specifications.
Our expertise is to promote strategies for attracting and retaining students with lower investment costs, and the numbers don’t lie: we’ve done more than 3.000 campaigns during our activity period.
Keep your student recruitment at full blast with Chatbots! These little robots can be programmed through an Artificial Intelligence software and are perfect to meet the demand for answers from non-student’s questions and to execute 100% online enrollment processes.
Through an analysis of your student’s profile, we define and program the ramification of the contents and lines of conversations that your chatbot should take, from the topics that fit as the biggest doubts of your lead! That way, your robot can perform, with the lead, a more efficient and pragmatic process of enrollment.
Besides, with the help of this automated service, your call center can better focus on serving, in a personalized way, those who show progress along the sales funnel.
"The people who lead the agency are experts in the business process of the educational market and the tools and technologies available to increase their results with the least investment."
Bruno do Val Jorge,
"Extremely satisfied with the way the project has been developing and the way the multidisciplinary team of Mkt4edu has integrated with ours. I am convinced that the positive results we have already obtained with this partnership will be repeated over time"
President of the College Descomplica
Let the little robots do the hard work! As in the recruitment strategies, Chatbot today is also fundamental when considering student retention.
Within an AI software, preferably IBM Watson, bots are programmed to answer questions that students may have. This is done through a series of analysis related to, for example, the audience of the robot, the buyer personas with whom it will be able to talk, as well as the context and involvement with the student in question.
After numerous conversational tests and rehearsals, your robot gradually acquires a natural and spontaneous conversation state and may be absolutely capable of doing an automated answering job.
"Mk4Edu was an excellent partner for the implementation of a new CRM in our institution, going beyond the results and the immediate response in the development of the project. Together with the team, we managed to obtain relevant numbers in a short period of time."
Commercial and Marketing Manager at Unigranrio
"I met Mkt4Edu at an event and the presentation of what the company does led me to contact them and to look for similar technologies and business solutions. And I can say that nobody in Brazil does something similar today. I hope, soon, to be able to have them as partners. "